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How to Create a Website for My Business from Scratch
Learn how to create a website for my business from scratch with no coding! Step-by-step guide: domain/hosting, no-code builders, SEO, free options. Build a credible site in weeks to boost customers.
If you are a small business owner, you may ask, 'How can I get my business online without hiring expensive developers?' The question is real -68% of consumers skip brands without a website (BrightLocal 2024), and building a website from scratch can be difficult, especially if you don't have coding skills. If this kind of frustration persists for a long time, it usually leads to delays in your online business and results in your customers losing to your competitors. Is there any better solution?
The answer is - it must be! How to create a website for my business from scratch without requiring you to know too much technology. This guide will provide you with detailed information on every step from defining goals to launching and optimizing, as well as practical tools, data support tips, and free options to help you build a reliable, high-conversion website within a few weeks. Then follow in my footsteps and let's take a look together!
Determine your website goals and users
Before choosing a domain name or designing your website, you need to first understand why you need to create a website. Because this will affect every decision you make in your future business. So this goal includes showcasing products, generating potential customers, accepting online orders, or building brand trust, and so on. According to HubSpot's 2024 Small Business Report, companies that align their websites with specific goals have a conversion rate 42% higher than those that use a "generic" website.
Identify your primary business objectives: If you are a local bakery, your goal may be to showcase your menu and attract customers within the store. If you sell handmade jewelry, the main function of your website is to be able to handle online sales.
Understand your target users: figure out who they are. What do they need from your website? What are their pain points? For example, the audience of B2B software companies (managers of some business departments) will prioritize clear pricing and case studies, while users of children's toy stores (parents) hope to receive secure information and a smooth checkout experience.
Plan your website structure: You need to set up the core pages that your users expect on your website.
According to relevant data, most enterprises require the following:
- Homepage (Introduce Your Brand and Values)
- Product/Service Page (Detailed Products and Photos)
- About Us (Building Trust with Your Story)
- Contact page (including form, phone number, and Google Maps location)
- Blogging (promoting search engine optimization and sharing expert skills - crucial for the online image of small businesses).
This step avoids wasting your time in the future. For example, a freelance graphic designer I once worked with initially skipped the "portfolio" page, but two months later, when clients kept requesting samples, he redesigned their website. Defining goals first can save you unnecessary costs and time.
Choose a domain name and virtual host (your website address and homepage)
Your domain name is the online identity of your enterprise, which can be simply understood as the logo of your storefront. Web hosting is where your website is located (the server that makes it accessible online). Because these are the key to developing your business website.
How to choose a domain name:
You need to make your domain short, easy to remember, and mention your brand name in the domain (for example, "GreenCleanLaundry.com” instead of "BestEcoFriendlyLaundryService. Town. com").
Avoid using hyphens, numbers, or obscure spellings (they can confuse users and harm search engine optimization)
Prioritize extensions such as'. com 'as at least 75% of users will trust'. com 'over other extensions (Domain. com 2024). If your ideal ". com" is being used, try "co" or a local extension such as ". uk" (for UK businesses).
Use tools such as Namecheap or GoDaddy to check the availability of domain names. For example, a dog beautician in Chicago may search for "ChiTownDogGrooming. com", and if these are accepted by users, they can continue to adjust in the future.
Select virtual host:
For beginners, starting with shared hosting (cost: 2-10/month), it is affordable and easy to manage (very suitable for small websites with monthly traffic less than 10000). Bluehost or SiteGround and other providers offer one click WordPress installation (we will now introduce WordPress).
Avoid long-term free hosting: It typically includes advertising, limited storage space, and the use of professional domains (such as "yourbommerce. freepost. com"), which can damage reputation. Case study: A local pet store chose "PetPalsPartland. com" (domain cost: 15/year) and Bluehostsharedhosting (3.95/month). Within 3 months, their website ranked as "Portland Pet Supplies" because the domain contained a local keyword, proving how strong domains can increase the visibility of local commercial websites. If you need help narrowing down your choices, please refer to this Q&A on how to choose a business domain name.
Choose a website builder (no code required)
Actually, building a website nowadays is very simple. You don't need to learn HTML/CSS to build a website. When you use a website builder or content management system (CMS), you can complete all the work. We have provided you with three of the most popular tools on the market for your reference, but ultimately what you choose depends on your skills, budget, and goals.
Tool | Cost | Technical Skill Needed | Best For |
Wix | Free–$35/month | None (drag-and-drop) | Beginners, small sites (e.g：portfolios, cafes) |
Wegic | Free–$23.9/month | None | Beginners, small sites ,Entrepreneurs, small business owners |
Squarespace | 16-49$/month | None | Visual-focused sites (e.g., photographers, boutiques) |
- Wegic: It is considered the most popular choice among the three (accounting for 43% of all websites - according to W3Techs 2024 data). If it's your first time using it, it supports free use and there are many high-quality website templates for you to choose from. How can this not be considered as saving you time and effort?
- Wix: If you want to quickly start building your website, then you have to choose it. Its drag-and-drop editor allows you to customize templates without coding. Bakeries can use Wix's "Café and Restaurant" template to add menus, online booking forms, and photo libraries within a few hours, so it can also help you save a lot of time.
- Squarespace: If you want to create a website with a visually appealing design, then it is the ideal choice. Jewelry designers may use their built-in inventory tools to directly sell products, and only require minimal configuration.
If you're not sure which one to choose, I sincerely suggest starting with Wegic. Because you can enjoy two types of services with one price. It can help you design various websites according to your own ideas. In addition, its AI capabilities are also very powerful, and as an artificial intelligence website growth system designed specifically for small business owners, the process is also very simple. You just need to have a conversation with it, such as clearly explaining your design requirements for a commercial website, and then it will quickly generate a commercial website for you upon receiving your request, in less than a minute. So this process is really simple!
Click on the image to start experiencing Wegic immediately👇
So for you, what you need to do is to unleash your imagination as much as possible, and Wegic can help you realize your ideas. And it supports free trials! So why not let Wegic's artificial intelligence team help you with a series of operations such as design, release, conversion, and operation?
Start designing your website (making it user-friendly and trustworthy)
The design of your website will affect the duration of visitors' stay and whether they need to convert. Focus on user experience (UX) and align with your brand. What should we do specifically?
Adhere to a simple and responsive design
63% of traffic comes from mobile devices (according to Statista 2024), so your website must look good on mobile/tablet. All modern builders (Wix, WordPress, Squarespace) provide responsive commercial website templates. Use Google's mobile-friendly test to test your template.
Use 2-3 brand colors (for example, coffee shops may use warm brown and cream colors) to avoid users feeling that the website's pages are dazzling. Colors and other tools can help you choose a suitable color palette.
Optimize page speed
If your website loads slowly, it can actually lead to 53% of mobile visitors leaving (Google 2024). If you want to speed up your website, you can try doing this:
Compress images (using TinyPNG or Canva image compressors to keep files below 1MB).
Avoid using too many plugins (WordPress users: use up to 10-15 basic plugins, such as Yoast SEO and Contact Form 7).
Choose a fast hosting service provider (SiteGround and A2 hosting ranked first in speed in 2024).
Write high-conversion-rate content
- Homepage: Firstly, you need a clear title (e.g. "Affordable Web Design for Denver Small Businesses") and a call to action (CTA), such as "Get a Free Quote". Avoid using vague phrases like 'we are the best' and instead say 'we helped over 50 Denver businesses launch their websites within 2 weeks.'
- Product/Service Page: Use key points to highlight advantages (such as "Free shipping for all orders" and "We ship products"). Adding high-quality photos has increased the engagement of businesses with product images by 90% (Shopify 2024).
- Contact page: includes multiple contact methods (phone, email, form) and Google Maps password. A local plumber who works with me has added a "24/7 emergency" button here. This alone has increased the potential customer base by 25%.
For free design tools, please use Canva (for images) and Unsplash (for royalty-free photos), which can help you achieve professional visual effects without hiring a designer. And it's also very cost-effective!
Perform search engine optimization on your website
If no one finds your website, then the website you created is useless. Website traffic optimization (SEO) can help your website rank higher in search results (e.g. "Austin's Best Dog Beautician"). What should you do specifically?
Keyword research
Use free tools such as Google Keyword Planner or Ubersuggest to find the terms that users are searching for. For example, yoga studios may target "yoga classes for beginners in Boston" (low competition, high intention).
Include keywords naturally in the content: 1-2 times every 300 words in the title, paragraph, and image ALT tags (search engine image descriptions).
Page SEO
- Title tags: Each page requires a unique title (e.g. "The Best Coffee in Seattle | Bean There Brew That"). Include your primary keywords (such as' the best coffee in Seattle ').
- Meta description: Write a summary of 150-160 characters (this is what users see in search results). For example: "Enjoy handmade coffee and pastries on Capitol Hill in Seattle. Free Wi Fi and outdoor seating, go to Bean There Brew That today! ”
- Internal links: links to other pages on your website (e.g. from your blog post "10 Coffee Brewing Tips" to your "Menu" page). This helps users navigate and Google understand the structure of your website.
Do a good job in local search engine optimization (for physical enterprises)
You can try putting your business on Google Maps. Fill in the time, address, and photos completely, and invite customers to leave genuine comments. Enterprises with reviews over £ 50 rank twice as high in local searches (BrightLocal 2024).
If you need help auditing your search engine optimization, you can try using Google Search Console, which is free and shows you how Google views your website and fixes issues such as broken links.
Test and launch your website
Before officially launching your website, you need to test every part of the website to ensure that it runs smoothly. You can compare and check according to the following points:
Functional testing
Click on all links (internal and external) to check for damaged links (using WordPress' damaged link checker).
Test forms (contact, registration) to ensure that the content you submit can be successfully delivered via email.
Use test orders to check payments (if sold online) and ensure that payment gateways (PayPal, Stripe) are functioning properly.
Speed and compatibility testing
Using Google PageSpeed Insights to test speed, your goal is to achieve a score of 70 or above (required for both mobile and PC devices).
Use BrowserStack (which provides a free plan) to check compatibility between browsers (Chrome, Safari, Firefox).
Release date steps
- Step 1: Connect your domain name to your host (most providers have step-by-step guides).
- Step 2: Set up a backup tool (such as UpdraftPlus for WordPress) that can save your website in case it crashes.
- Step 3: Enable SSL (Secure Socket Layer) encryption - it is free on most hosts (e.g. Let's Encrypt), and add "https://" to your domain to establish trust (Google marks websites without SSL as "insecure").
- Professional tip: Start during low traffic periods (such as weekend mornings) so that you can solve problems without disturbing customers. The restaurant I worked with opened on Sunday and noticed that the menu link was damaged. They repaired it before the lunch rush on Monday, saving a significant portion of the losses.
How to Create a Free Website for My Business
If you have a tight budget, it is also convenient to create your own website, although the free plan has limitations. Here are some good choices you can try:
- Google website: completely free, easy to use, and integrated with Google Workspace (Gmail, Google Docs). Very suitable for simple websites (such as advisors' investment portfolios or local clubs). Limitations: Basic template, no custom domain name (Yoursite. Google. com), and no advanced features such as an online store.
- Wix Free Plan: Allows you to build a responsive website using a drag-and-drop editor. You will receive 500MB of storage space and basic features, but your domain name will be "yoursite. wixsite. com" and Wix ads will appear. Upgrade to a paid plan (over $16 per month) to remove ads and obtain a custom domain name.
- Wegic：You can visit Wegic's homepage and enter the specific requirements of the commercial website you want to build in the dialog box below.
After following Wegic's prompts to refine your requirements further, you can click to generate.
Modify and polish the website and select the final export.
Case study: A freelance writer created a free portfolio website using Google's website. She added samples, personal profiles, and contact forms on her website, and then linked them to her own LinkedIn account. Unexpectedly, within a month, she received three customer inquiries, which also proves that if optimized properly, a free website can bring in some customer capital, and it can be done at the lowest cost.
After release: Maintain and optimize your website
After your website is published, you don't need to worry about it anymore. You need to maintain it regularly. Only regular maintenance can ensure its safety and effectiveness. Here are the things you need to do every month:
- Update software: WordPress, themes, and plugins need to be updated to fix security vulnerabilities. Outdated software is the primary reason for small business websites being hacked (Sucuri 2024).
- Backup your website: Use tools such as UpdraftPlus (WordPress) or Wix's built-in backup to save your website's data. Store backups in two locations (e.g. Google Drive and your computer).
- Analyze traffic: Use Google Analytics (free) to see who visited your website, which pages they liked, and where they came from. For example, if you see that 60% of your traffic comes from your blog, then you need to produce more blog articles.
- Regularly update content: Refresh your blog, product pages, or promotional activities every 1-2 months. Google ranks 18% higher (2024 MoM) for companies that enjoy monthly updates of their website's fresh content. If you are pressed for time, you may consider hiring a freelance website manager (Fiverr or Upwork offer packages of $50-100 per month) to help you with your work.
Conclusion: Start building your website today
Creating a website for my business from scratch is a gradual process. As we mentioned at the beginning, it doesn't require too much technical expertise or a large budget. By following the steps below: defining goals, selecting domain/hosting, using a no code builder, designing for user experience, optimizing search engine optimization, testing and maintaining, you will have a trustworthy website that can attract customers and grow with your business.
Remember, even a simple website is better than having no website at all. A survey conducted by Clutch in 2024 found that 70% of small businesses with websites reported higher customer retention rates than those without websites. So in summary, you can start taking action today. If you need assistance with advanced steps such as adding an online store, please refer to professional business website development services for tailored support. So let's start taking action now! The opportunity to make money is right in front of you!
FAQs
Can I create my own website from scratch?
Building Website From Scratch Yes, many web developers and web development agencies build websites from scratch. Building a website from scratch involves writing all the code and designing the site without relying on pre-built templates or website builders.
Can ChatGPT actually create a website?
ChatGPT can generate code and create web pages to some extent, but the results are often basic and may not meet the professional standards required for a brand's online presence. Here are a few key points to consider: Complexity and Depth: Coding with ChatGPT lacks the depth and complexity skilled developers provide.
Is Google Sites 100% free?
Google Sites is free because it one of Google's free productivity apps. Other free apps include Gmail, Google Calendar and Google Drive.
What does HTML stand for?
HTML stands for Hyper Text Markup Language. (Hypertext Markup Language) HTML is the language used to create Web pages for display in Web Browsers. In short, it is the code for creating web pages, using tags and other commands that a browser reads and converts into the normal web pages that people see.
How long does it take to build a website with ChatGPT?
A business owner's well-designed website is vital for attracting customers and strengthening your brand. However, web development can be time-consuming and complex, especially if you lack coding skills. With ChatGPT, an AI-driven chatbot, it's now possible to construct a website in mere minutes.
Escrito por
Kimmy
Publicado el
Sep 15, 2025
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