30 Instagram Accounts You Should Follow for 2025

Take a look at the 30 Instagram accounts you definitely want to follow in 2025 for the latest trends, inspiration, and content in fashion, art, technology, and more. Stay ahead of the curve!

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Instagram is always changing, and 2025 will be no different. With new features, trends, and creators shaping the platform, it's more important than ever to stay updated with the freshest accounts by following unique and creative accounts that not only keeps your feed exciting, but also helps you discover fresh ideas, gain inspiration, and stay ahead of the curve.
In this article, you'll find Wegic's top list of 30 Instagram accounts that are leading the charge in creativity, innovation, and trendsetting. From visionary artists to tech innovators, what we recommend to you offers something new and exciting for the upcoming 2025. And as you dive into this collection, don’t forget to follow Wegic’s Instagram for the latest in cutting-edge web design inspiration, tips, and the future of website building!
Let’s get started and explore the future of Instagram together!
Instagram has long been a platform where trends are born and reborn, and in 2025, it will continue to be a major force shaping social media culture. Creators, influencers, and brands use Instagram to share content and to spark conversations, create movements, and introduce new ideas that capture worldwide attention. From fashion to technology to personal wellness, Instagram has become the place where trends are often first discovered, amplified, and followed by millions.
What makes Instagram even more influential in 2025 is its non-stop innovation. Instagram is adding exciting features, like augmented reality (AR) tools, where users can create interactive experiences that go beyond the fixed image or video. With Reels, creators can share short, interesting content that often becomes viral or even memes—giving rise to new challenges, ideas, and trends almost overnight. Plus, Instagram’s AI-driven recommendations are helping users discover content that matches their interests, bringing fresh voices and hidden gems right up on your screen, sometimes even before they become mainstream.
These updates make it easier for unique and smaller creators to stand out., as the algorithm is no longer only favoring big influencers with millions of followers. Instead, originality, creativity, and engagement are what get noticed, which means that the accounts we’re featuring in this list are all tapping into Instagram’s advancing features to push the boundaries of what’s possible. Whether they’re using AR to bring their creativity and weirdo-style funny spirit to life or shoot Reels to connect with new audiences, these creators are shaping the future of Instagram.
Takeaway:
  • Instagram will drive global trends in 2025, shaping culture across industries.
  • Features like AR, Reels, and AI recommendations boost creator visibility.
  • Originality and engagement now matter more than follower count, empowering smaller creators.

Category 1 - Visionaries of the Future (4 Accounts to Follow)

The 4 Instagram account creators are those who are pushing the limits of art, digital content, and emerging technologies like AI, VR, and futuristic tools.

1.Wegic

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Wegic tops in this category as a game-changer in web design, as it blends conversational AI and creativity to help users build stunning websites chat by chat without any coding needs. Following Wegic's Instagram account can get you equipped with insights on AI-powered design tools and the latest trends in web design.

2.Refik Anadol

Known for his groundbreaking work in digital art, Refik Anadol uses AI and machine learning to create mind-blowing visual experiences. His art pieces merge technology with traditional media, creating immersive installations that challenge the way we usually experience digital art.

3.Zach King

Zach King’s short videos, famous for their clever visual effects, create a magical world where the impossible becomes real. His work is a must-see in digital content creation, using smooth editing skills to tell stories that catch the attention of millions and continue to push the boundaries of visual creativity.

4.VRScout

Source: VRScout
If you've got attached to virtual reality, VRScout is a must-follow, where it gets deep into how VR is transforming everything from gaming to education and entertainment. It’s the go-to place for discovering the latest in AR technology and how it’s shaping the global future.

Category 2 - Eco-Warriors (4 Accounts to Follow)

In this instagram accounts category, we’re highlighting influencers and brands that are making a real impact in the world of sustainability.

1.Greta Thunberg

As a global climate activist, Greta uses her Instagram to advocate for urgent climate action and sustainability. Her posts cover everything from political movements to personal stories about environmental conservation, inspiring millions to take action for a greener world.

2.Sustainable Jungle

Sustainable Jungle offers a practical approach to sustainable living by offering indoor plant options for reducing waste, eco-friendly product recommendations, or advice on sustainable fashion, this account empowers its followers to make conscious choices for a healthier planet.

3.Patagonia

Known for its dedication to environmental activism, Patagonia shares eco-conscious fashion and outdoor gear on Instagram, as they are committed to using sustainable materials and supporting causes that protect natural resources. Their posts highlight how fashion and environmental care can go hand in hand.

4.Zero Waste Home

Led by Bea Johnson, this account promotes a zero-waste lifestyle through simple, actionable tips. From eliminating single-use plastics to adopting a minimalistic, waste-free approach to living, Zero Waste Home inspires followers to reduce their environmental impact with easy-to-follow advice.

Category 3 - Business Innovators (4 Accounts to Follow)

We showcase the Instagram accounts of entrepreneurs and business leaders here, who are shaping new industries and disrupting the business world in 2025.

1.Gary Vaynerchuk

Gary Vaynerchuk, often known as Gary Vee, is a motivational entrepreneur and CEO who shares advice on business growth, social media marketing, and personal branding. His posts can be said to be a mix of business insights, motivational quotes, and real-world business tips, making him a must-follow for aspiring entrepreneurs.

2.Sara Blakely

Founder of Spanx and a self-made billionaire, Sara Blakely shares her journey and lessons learned as an entrepreneur. Her Instagram is a mix of business advice, personal stories, and empowerment, offering inspiration for anyone looking to launch their own business.

3.Melanie Perkins

As the co-founder and CEO of Canva, Melanie Perkins has revolutionized the design industry with her easy-to-use graphic design tool. She shares her experiences of building a global company, focusing on innovation, leadership, and empowering others to pursue their creative and entrepreneurial dreams.

4.Richard Branson

The founder of Virgin Group, Richard Branson is one of the most well-known entrepreneurs in the world. His Instagram gives a behind-the-scenes look at his ventures, with a focus on leadership, adventure, and social impact, a great source of inspiration for anyone looking to take their business ideas to a new chapter.

Category 4 - Fashion & Lifestyle (5 Accounts to Follow)

1.Virgil Abloh

Virgil Abloh, the late designer and founder of Off-White, was an icon who changed how we think about streetwear and high fashion, with his Instagram full of the latest fashion innovations and behind-the-scenes peeks into his groundbreaking work. Follow Virgil’s account for a unique take on fashion, creativity, and his ever-evolving influence on the industry--one of the Instagram accounts to follow for knowledge on the intersection of fashion and culture.

2.Chiara Ferragni

Chiara Ferragni is one of the most influential fashion figures on Instagram. Known for her high-fashion looks, beauty tutorials, and lifestyle insights, her feed is a mix of luxury fashion and real-life moments. Her account is an essential follow for anyone seeking inspiration on how to combine style with personal branding. Follow her for fresh ideas and a glimpse into the life of a global fashion entrepreneur. It’s definitely going to be one of the Instagram accounts to follow for fashion inspiration.

3.Aimee Song

Aimee Song is a top influencer known for her fashion-forward looks and commitment to sustainable living. She shares everything from minimalist wardrobes to eco-conscious beauty tips, making her feed perfect for those who are looking to combine style with sustainability. Her account is one of the best Instagram accounts to follow for inspiration if you want to make mindful fashion choices without sacrificing style.

4.Danielle Peazer

Danielle is a wellness expert, fitness trainer, and lifestyle influencer who mixes fashion with healthy living. Her feed is a collection of workout routines, fashion looks, and wellness tips. Whether you’re looking for new fitness ideas or want to try a chic athleisure look, Danielle’s account provides the perfect balance of health and style. Follow her for a more holistic approach to fashion and lifestyle in 2025.

5.Leonie Hanne

Leonie Hanne is a fashion influencer and travel blogger with a keen eye for luxury and high-end fashion. Her Instagram is filled with stunning outfits, beauty looks, and travel inspiration, all shot in worldwide locations. For anyone looking to elevate their fashion game or get inspired by glamorous travel looks, Leonie’s account is a must-follow for style lovers in 2025.

Category 5 - Wellness & Mental Health (4 Accounts to Follow)

1.Deepak Chopra

Deepak Chopra is a global wellness authority who combines ancient wisdom with modern science to promote mindfulness and mental well-being. His Instagram offers guided meditations, insightful wisdom, and tips on how to live with intention and presence. For anyone seeking knowledge on holistic health, Deepak’s account is one of the Instagram accounts to follow for knowledge on mindfulness and personal growth.

2.Breethe

Breethe is a wellness app that focuses on meditation, stress management, and mental well-being. Their Instagram feed is full of tips on mindfulness, breathing exercises, and personal growth practices that can help reduce anxiety and boost mental clarity. If you’re looking for simple ways to improve your mental health, Breethe is an account that offers daily inspiration and tools for calming the mind. Follow them for practical self-care ideas and wellness tips.

3.Yung Pueblo

Yung Pueblo, an author and meditation teacher, shares deep reflections on emotional healing, personal growth, and mindfulness. His posts combine thought-provoking quotes and simple wisdom that are in line with anyone looking to improve their mental health and emotional well-being. For those seeking clarity on navigating life’s challenges and growing into a more mindful self, Yung Pueblo’s account is one of the Instagram accounts to follow for inspiration.

4.Rachel Brathen

Rachel Brathen, known as Yoga Girl, is a wellness influencer and yoga teacher who shares her personal journey of self-care, yoga practice, and emotional healing. Her Instagram is filled with yoga routines, inspiring messages on mental health, and deep reflections on personal growth. Rachel’s open and honest approach to mental wellness is a powerful resource for anyone looking to connect with their inner peace and prioritize mental well-being.

Category 6 - Stay Informed in Tech (3 Accounts to Follow)

1.TechCrunch

TechCrunch is one of the leading sources for tech news, gadgets, and startup insights, sharing the latest in technology, from new product launches to the most exciting software innovations. If you want to stay up-to-date on what’s happening in the tech world, this account is a must-follow. It’s one of the Instagram accounts to follow for knowledge about the tech industry, future trends, and emerging innovations.

2.The Coding Love

collage of six stylish home office setups with computers
The Coding Love account is perfect for anyone interested in coding, programming, and the tech development process, offering a lighthearted, funny take on coding culture, with relatable memes and snippets about the life of a coder. You’ll find content that makes the tech world a bit more fun while still being informative and pro. Follow them for a good laugh and some tech inspiration!

3.Ad Age

Ad Age's Instagram is a leading source for marketing, advertising, and technology insights, packed with the latest in digital marketing trends, tech innovations, and how technology is influencing the advertising world. Ad Age is perfect for anyone interested in how tech and marketing intersect. Follow them for the latest developments in digital strategy and tech-driven marketing trends.

Fun & Quirky (6 Accounts to Follow)

1.Doggos Doing Things

Who doesn’t love a dog doing something funny? This account has the cutest and most hilarious puppy videos that are sure to make your day. From pups in costumes to dogs pulling off unbelievable tricks, Doggos Doing Things is undoubtedly a source that you can always count on for silly content that will make you smile.

2. Memezar

If you love memes (who doesn't?), this account is a gem. Memezar got the funniest, most shareable memes about everything from pop culture to everyday situations. Looking for a quick laugh or something to share with friends? Memzar gets your back and will keep your feed buzzing with humor and wit, remaining one of the Instagram accounts to follow for fun content that never gets old.

3. Brittany Broski

Brittany Broski brings her hilarious personality to Instagram with funny skits, relatable commentary, and her signature “Kombucha Girl” image. Her account got a perfect balance of light humor and everyday situations, setting her in the sit as a favorite for anyone who loves to laugh out of struggles of modern life. For a dose of lighthearted humor, Brittany’s account is the one to check out.

4. The Fat Jewish

Renowned for his unapologetically hilarious memes and random, absurd humor, The Fat Jewish’s Instagram is full of the funniest and most bizarre content, a great resource if you are looking for absurd commentary, weird memes, or just pure randomness, his account never fails to entertain.

5. Jojo Siwa

Jojo Siwa’s Instagram is packed with vibrant, fun, and over-the-top energy. Known for her colorful style and infectious personality, Jojo shares funny behind-the-scenes moments, meme videos, and motivational posts. If you’re looking for a playful and high-energy feed, Jojo’s account is sure to bring some positivity plus joy to your day.

6. Weird History by Ranker

For a bloody and funny mix of historical facts, Weird History by Ranker shows the strange and funny side of the past as they take interesting moments from history and add humor, sharing fun facts and stories you probably didn’t learn in school. If you enjoy history with a twist of humor, go for it!

Stay Ahead of the Curve

Staying ahead of the curve means that you should always be exploring fresh, diverse voices that shape trends and inspire creativity. We encourage you to explore these accounts, discover new favorites, and share your top picks in the comments! And don’t forget to follow Wegic on Instagram for exclusive web design tips and the latest trends in AI-powered design!

Written by

Kimmy

Published on

Nov 13, 2024

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